Where heritage meets innovation — SF Gold Headquarters redefines corporate luxury through the language of architecture, material, and light. Designed as the flagship home for Sinar Fajar Group, this headquarters embodies strength, clarity, and quiet confidence — a visual narrative of legacy refined into modern form.

Every corridor, texture, and reflection tells a story of excellence — one that shines not through grandeur, but through grace.

Design Philosophy

The guiding idea behind SF Gold Headquarters is “Refined Strength.”
The design balances monumental presence with human warmth — marble meets timber, precision meets softness, and gold detailing is reinterpreted not as ornament, but as light.

The architecture celebrates the company’s ethos: enduring, visionary, and grounded.
It’s a headquarters that feels both corporate and soulful — a timeless environment where leadership, collaboration, and legacy converge.

A space that reflects achievement, yet invites calm.

Spatial Flow

The headquarters unfolds through layers of hierarchy and hospitality:

• Grand Lobby — clad in marble and framed by golden illumination, introducing a sense of prestige and calm authority.
• Executive Areas — marked by tailored detailing, muted luxury, and refined material transitions, echoing discipline and focus.
• Meeting Rooms & Collaboration Spaces — where linear timber slats and glass boundaries create an atmosphere of transparency and trust.
• Staff Areas — softened by warm tones and clean lines, balancing efficiency with comfort.
• Display and Heritage Corners — blending art, craft, and brand storytelling into one visual dialogue.

From the first floor to the top, the building flows like an experience — from impression to inspiration.

Material Palette

The composition celebrates modern opulence through restraint:

• Polished marble for permanence and purity
• Warm oak and fluted veneer for natural grounding
• Brushed gold metal and champagne tones for light, not luxury
• Soft ambient lighting to elevate each surface with subtle elegance

The interplay of stone, wood, and light transforms formality into emotion — creating spaces that feel both commanding and kind.

Conclusion

SF Gold Headquarters stands as a contemporary symbol of prestige —
a space built not just for work, but for vision.
Where every surface speaks of legacy, and every detail holds intention.

A portrait of modern leadership — grounded in light, layered in integrity, and timeless in expression.